Vitamix

Vitamix makes strides in their industry with the following vision in mind:

“Improving the vitality of people’s lives and liberating the world from conventional food and beverage preparation boundaries.”

Their story begins with William Grover Barnard in 1921. Barnard travelled across the United States selling modern kitchen products, but it wasn’t until a friend took ill that he decided he could make a serious difference to how people integrated kitchen appliances into their lifestyles. Barnard became acquainted with the blender, and he envisioned ways to build upon the existing technology to better incorporate whole foods into the national diet.

Taking its name from the Latin word for “life”, a Vitamix blender allows you to prepare recipes for prolonging and enriching your years. This is not your cobweb-collecting, under-cupboard-dwelling blender. This is a high-performance blender that demands to be seen and used on a daily basis.

The Vitamix Explorian E310 Blender is the ideal benchtop hero for those wanting to ease into high-performance blending. Because high-performance blenders are capable of so much more than smoothies, there can be plenty of features to wrap your head around. The Explorian E310 places functionality front and centre, while harnessing the pulverising power that will make you never want to use a standard blender again.

The 2 HP motor, combined with a variable 10-speed control dial, will help you prepare a whole host of recipes from smooth purees to hearty soups. Use the Pulse function for choppy bursts of refinement, and clean the unit in under 60 seconds without having to disassemble parts. For high-performance blending at a lower price, you can’t go past the Vitamix Explorian E310.

Controls: Gone are the days of throwing your ingredients into the jug and hoping for the best. Use the front dial to choose from one of 10 speeds, or hit Pulse to fine-tune your results with a short burst of power. A built-in digital timer will help you follow recipes with precision, and this precision continues with Vitamix’s SELF-DETECT technology. Ascent blenders use Bluetooth connectivity to ensure you’re using the optimum settings and ingredient quantities for your chosen container.

Design: Featuring minimalist control panels defined by their symmetry, Vitamix Ascent blenders are far sleeker than their powerful motors would otherwise entail. This smart design extends to blending technique—the durable laser-cut blades are made from aircraft-grade stainless steel, and vortexed containers fold your ingredients back into the blades.

Power Performance: When we talk about power performance, we’re not just boasting about how a blender can pulverise food; we’re also appreciating that it can go steady on more delicate concoctions and give them the gentle, meticulous treatment required. Variable Speed Control makes it possible to churn through chunky ingredients one minute and precisely purée the next.